Apple, Google, Amazon, Microsoft, Zoom—all of these corporate superstars are excellent examples of strategic innovation in action. We’ve witnessed these companies bring about some of the most exciting transformations in the world as we know it today. From changing the smartphone game to having a name that is synonymous with […]
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An innovative strategy is a plan used by businesses to make sure they will stay relevant over time and drive growth. A business that does not have an innovative strategy as part of its core culture and baked into its running will struggle. Developing and implementing innovations can be pushed […]
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Whether we’re talking about coming up with innovative ideas and strategies to launch a new business or to grow an existing business, it’s difficult to overstate the importance of innovation strategy. Why is it important for businesses to innovate? At a high level, innovative businesses are better-positioned for relevance, differentiation, […]
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Innovators are the driving force behind entrepreneurship and businesses’ products and services development. Without the ability to create and implement new ideas, a business could fall behind its competitors. Consumers want new and improved products, and without an innovative team, it’s difficult for businesses to keep up with demand. According […]
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When an entrepreneur starts a new business, innovation is usually at the forefront of their mind—after all, it’s a key determiner of whether the business is going to be successful or not. Once a business is established, though, it’s human nature to become complacent or content with the status quo, […]
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The early stages of getting a business off the ground or going back to the drawing board ten years in to re-define the company share many similarities. Both budding entrepreneurs and established corporations in these situations must tackle the same messy and complicated beast: innovation. Because innovation is such an […]
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