Whether we’re talking about coming up with innovative ideas and strategies to launch a new business or to grow an existing business, it’s difficult to overstate the importance of innovation strategy. Why is it important for businesses to innovate? At a high level, innovative businesses are better-positioned for relevance, differentiation, […]
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When an entrepreneur starts a new business, innovation is usually at the forefront of their mind—after all, it’s a key determiner of whether the business is going to be successful or not. Once a business is established, though, it’s human nature to become complacent or content with the status quo, […]
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The early stages of getting a business off the ground or going back to the drawing board ten years in to re-define the company share many similarities. Both budding entrepreneurs and established corporations in these situations must tackle the same messy and complicated beast: innovation. Because innovation is such an […]
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